Forge Business Relationships via Email Using These 8 Tips
When trying to establish strong and lasting business relationships it’s important to have the help of someone who is already established who is willing to introduce you to their trusted associates.
Since you only have one chance to start a new business relationship it’s vital that you get this right first time. Both the introducer and the person you are being introduced to will form judgments on your business acumen from these first initial encounters.
Outlined below are eight tips that should help ensure success for you and your business.
1. Reply swiftly to an Introduction E-mail
It’s important that you respond as immediately as possible, by that I mean within minutes of receiving the e-mail. You have to take into consideration that you are trying to sell yourself and if it takes you a considerable amount of time to do this it’s liable to give the impression that your communication habits may be poor under other important situations. Trying to play it cool by not responding immediately will give people a bad impression.
2. When the person introducing you sends you a request for information, make your response prompt.
Many people have a top ten list of what’s important to them in their personal and business life. Various factors cause this to change on a regular basis. Your time in someone’s top ten is likely to be short so it’s important to strike when the iron is hot to ensure you forge a perfect business relationship.
When someone offers to introduce you, but request additional information, before they send out the introduction, it’s important you act as quickly as possible. This is an important stage so you should be keeping an eye on your e-mail to make sure you can respond to whatever comes up. There is only one chance to make a good first impression.
3. When first replying be sure your Introducer is in the bcc line.
Nobody likes to be CC’d in a thread going back and forth, especially when the other parties are trying to arrange a time to meet. This will only clog up their inbox with e-mails they don’t need. Not only will this irritate the introducer and waste their time it will also give them the impression that you are unprofessional.
4. Always proofread your e-mail before Sending
To create the impression that you are a highly professional and capable individual you should demonstrate that you have superior writing skills. Sloppy e-mails with bad grammar will give the impression that you are careless and lack intelligence. Even the best writers make silly mistakes and it pays huge dividends to take a little time to check the spelling and grammar.
5. Keep your E-mail concise and specific.
You shouldn’t make your e-mails long and wordy it’s important that you get straight to the point. This carries a much greater impact. Make sure you provide only the important details and be specific in what you are asking. This will demonstrate that you know how to be efficient.
6. When given a time to meet don’t hesitate.
If you try and haggle with meeting times it shows the other party that the meeting is not your top priority and likewise you will no longer become their top priority. So it’s important that you accept that meeting and drop all other plans in order to make a great impression. This is your future and career at stake, other things can be postponed without such potentially long lasting effects on your future.
7. Avoid Dropping the Ball.
This is a team effort it’s not just your reputation on the line but also the person that went out of their way to set up that meeting for you. Its import to run with the ball and not drop it, opportunity doesn’t come along very often and there are others depending on you making that touchdown.
8. Always Follow Up.
You should always follow up with the person who made the introduction and let them know how well things went. You should keep this message short and to the point letting your introducer know how things panned out. It is also important that you do not forget to thank the introducer for their efforts in securing your meeting. A positive e-mail describing how well the introduction went is more likely to lead to more introductions in the future giving you the potential of developing many more business relationships.